The Annual Lighted Parade with Santa Claus starts around 6:15 – come early to stake out your spot! Santa will be around Mac Dutra Plaza after the parade for kids to tell him what they want for Christmas. Make It Main Street will be hosting an artist’s row on Kelly Ave along with local nonprofits and their fun-raisers. The Sea Crest School Kid’s Zone will also take place on Kelly Ave. with fun activities for kids of all ages. Parade sponsored by Republic Services!
- 4 PM – Holiday Market by Make It Main Street
- 6 PM – PARADE!
- 6 PM – Kids Fun Zone by Sea Crest School
- 6 PM – Winter Garden, Wine & More!
- 7:30 PM – Santa around Mac Dutra Plaza
2025 Parade thus Far…(updated 11/25)
- SMC Sheriff’s Deputies, Coastside
- Republic Services
- Half Moon Bay Winery
- City of Half Moon Bay
- Sea Crest School
- Abundant Grace Coastside Workers
- Alborzi Orthodontics
- Alifano Technologies
- Beach Break Film Festival
- Blue Sky Designs
- Boys & Girls Club of the Coastside
- Brush Hog Grinch & Friends
- CoastPride Community
- Coastside Children Programs
- Coastside Country
- Coastside Hope
- Coastside Jewish Community
- Coastside State Parks Association
- El Granada Elementary School
- Firewood Farms
- Gilgallon’s
- Half Moon Bay 4H
- Half Moon Bay FFA
- Half Moon Bay History Association
- Half Moon Bay Kayak
- Half Moon Bay Library
- HMB Girls Softball
- HMB Highschool Cheer Team
- HMB Optometry Family Eye Care
- HMB Robotics
- Kings Mountain Elementary School
- MBHS Cougar Marching Band
- Midpeninsula Regional Open Space District
- MM Gotta Dance
- Nico’s Hauling
- Our Lady of the Pillar Academy
- Pomponio Ranch
- San Mateo County Harbor District
- Wilkinson School
- Coastside Fire + SANTA!
Prizes for the Excellent Groups!
Judging & PRIZES by Coastside News Group!
- 1st Place – Full Page Ad
- 2nd Place – 1/2 Page Ad
- 3rd Place – 1/4 Page Ad
In the 2026 Coastside Magazine Issue of your choice!

